Pitt2Pitt Marketing Toolkit

Pitt2Pitt Marketing Toolkit

UCM Graduate Marketing provided Pitt’s graduate schools with ready-made content to promote the Pitt2Pitt funding opportunity in the form of a Pitt2Pitt Marketing Toolkit. It contained graphics for social media platforms and website use as well as images that schools could add text overlays to, to promote their programs and events related to Pitt2Pitt. The toolkit also included updated FAQ text, website placement recommendations, social media and email copy, and support in capturing and featuring testimonials of past funding recipients.

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